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May 2017

Solution provider webinar: The changing face of crisis in the digital age

May 23, 2017 @ 2:00 pm - 3:00 pm

Presented by Gerard Braud In a single week, Pepsi pulled down a major ad campaign, the president’s press secretary was forced to apologize, and United Airlines experienced a $1.4 Billion dollar drop in their stock value because of the viral video showing a passenger being dragged from a plane. The common factor: Social media brought pressure on each of these entities in ways that none of them were prepared to face. This is the changing face of crisis in the digital…

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IABC GH’s AGM & Professor Paula Barrett on ‘learning like an intern’

May 30, 2017 @ 5:30 pm - 8:00 pm
Royal Botanical Gardens,
680 Plains Rd W.
Burlington, ON L72 4H4 Canada
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Join us for the IABC Golden Horseshoe chapter’s annual general meeting on Tuesday, May 30 at the Royal Botanical Gardens in Burlington. Your ticket will include access to the meeting proceedings, a guest speaker presentation, bbq dinner, free access to all the gardens and your parking fee. Spring is a beautiful season at RBG so plan to come out early and enjoy a walk through the gardens. Our guest speaker is Paula Barrett, a public relations professor from Conestoga College.…

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June 2017

How to get employee attention when everyone’s so busy

June 2, 2017 @ 4:00 pm - 5:00 pm

Presented by Sarah Perry The workplace today is both exciting and terrifying. Never before has there been so much information coming our way. Never before has there been so much pointless distraction. Which means Internal Communicators must carefully juggle how to get important information out to staff – without overloading or annoying them. In this refreshing session hosted by seasoned internal communications pro, Sarah Perry, CEO of SnapComms, you’re given a comprehensive overview on how to get the right message, to the right…

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July 2017

Webinar: Saving lives or saving face – Exposing the true cost of “playing it safe”

July 12, 2017 @ 12:00 pm - 1:00 pm

Presented by David Lazarenko As marketers, are we more concerned with saving face or saving lives? In 2016, the Canadian Yukon government retracted their “We All Need the D” public service campaign due to an embarrassing, unintended reference to male genitalia. Unfortunately, their scramble to save face may have put a stop to one of the most successful public campaigns in years, showing more concern for their image than results. And they’re not alone: marketers often shy away from…

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November 2017

Toronto CMP/SCMP Exam

November 4, 2017 @ 8:00 am - 5:00 pm

Become a certified communicator and take your career to the next level. IABC/Toronto is delighted to host the next Communication Management Professional (CMP) and Strategic Communication Management Professional (SCMP) certification exams on November 4. The Communication Management Professional (CMP) certification is aimed at the generalist/specialist level and is designed around ISO (17024), an international standard for professional certifications. The Strategic Communication Management Professional (SCMP) is designed for highly skilled business communicators practiced in providing strategic communication advice and counseling to…

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Communications Un-corked! Unleashing Your Inner Entrepreneur

November 6, 2017 @ 6:00 pm - 8:00 pm
151 James Street South
Hamilton, ON Canada
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After a long day, let IABC Golden Horseshoe help you unwind and whet your palette as we host a wine tasting event paired with learning key insights into your entrepreneurial spirit. Communications Un-Corked! Unleashing your Inner Entrepreneur offers a flavourful twist on your traditional networking and professional development event. Sign-up to secure your spot, and read on to learn more! Are entrepreneurs born or made? Join us as we look deeper into this debate and what the key character traits of entrepreneurship is, how to find…

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Gift of Communication

November 21, 2017 @ 1:00 am - 4:30 pm
Royal Hamilton Yacht Club,
555 Bay. St. N
Hamilton, Ontario L8L 1H1 Canada
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As IABC Golden Horseshoe Chapter’s “Holiday Gift” to United Way and the Community, IABC members and students will help five United Way agencies achieve excellence in corporate communications, public relations, employee communication, marketing communication, public affairs and other forms of communication at the “Gift of Communication”. There, agencies will be offered a free private 3.5 hour session with IABC communications professionals. Members and students can register now by emailing jgraves2@cogeco.ca

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March 2018

IABC Waterloo Break Through Conference

March 21, 2018 @ 8:30 am - 4:15 pm
Cambridge Mill,
100 Water Street North
Cambridge, Ontario Canada
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Join IABC Waterloo in March for the second annual Break Through Conference. The purpose of Break Through is to offer attendees with the skills and strategic thinking they need to effectively engage their audiences in today’s rapid-fire communication landscape. By attending the IABC Waterloo Break Through Conference, you will:   Experience outstanding keynote speeches. Choose from exceptional sessions on a variety of topics. Leave with a tool kit bursting with the knowledge and skill to tackle any issue For more information,…

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April 2018

Canada’s first kidney transplant livestream reaches 36 million

April 12, 2018 @ 6:00 pm - 8:00 pm
McMaster Innovation Park,
175 Longwood Road South, Suite 105
Hamilton, ON L8P0A1 Canada
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Think back to the photos from the 1800s – crowds being brought into operating “theatres” to catch the “spectacle of surgery.” Medical professionals watched to learn; the curious came to witness miraculous medicine. On May 10, 2017, St. Joseph’s Healthcare Hamilton brought more than 36 million people into an operating room to watch one of its most skilled surgeons transplant a kidney from Naga Turaga into her husband using Facebook Live. Join IABC Golden Horseshoe as we hear from Agnes Bongers, Director of…

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May 2018

The future was yesterday. Are you ready for tomorrow?

May 29, 2018 @ 5:30 pm - 8:00 pm
Royal Hamilton Yacht Club,
555 Bay. St. N
Hamilton, Ontario L8L 1H1 Canada
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Join us at our Annual General Meeting! The IABC Golden Horseshoe Annual General Meeting (AGM) is happening on Tuesday, May 29, 2018 at 5:30 p.m. at the Royal Hamilton Yacht Club. About the keynote presentation Our world is changing at a rapid pace – from AI and the 4th Industrial Revolution to the drive toward agile, innovation and Big Data – communications professionals are being challenged daily to respond to the future of work. What does this mean for you?…

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